Rückl crystal brings elegance to everyday moments and special occasions through original design and top quality. Building on tradition, Rückl contributes to the renaissance of Czech glassmaking craft. 

This Cookie Policy was last updated on March 1, 2022 and applies to citizens and legal permanent residents of the European Economic Area.

1. Introduction

Our website, www.ruckl.com (hereinafter: “the website”) uses cookies and other related technologies (for convenience all technologies are referred to as “cookies”). Cookies are also placed by third parties we have engaged. In the document below we inform you about the use of cookies on our website.

2. What are cookies?

A cookie is a small data chunk that is sent along with pages of this website and stored by your browser on the hard drive of your computer or other device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is used as http parameters during communication.

5. Cookies

5.1 Technical or functional cookies

Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.

5.2 Analytics cookies

We use analytics cookies to optimize the website experience for our users. With these analytics cookies we get insights in the usage of our website, traffic and its source. We ask your permission to place analytics cookies to help us to enhance our website and evaluate our marketing efforts.

5.3 Marketing cookies

On this website we use advertising cookies, enabling us to personalize the advertisements for you, and we (and third parties) gain insights into the campaign results. This happens based on a profile we create based on your clicks and surfing on and outside https://test.pristup.net. With these cookies you, as website visitor, are linked to a unique ID, so you do not see the same ad more than once for example.

Marketing cookies are cookies or any other form of local storage, used to create user profiles to display advertising or to track the user on this website or across several websites for similar marketing purposes. These cookies allow us to target advertising correctly so that we do not show you irrelevant offers.

6. Placed cookies

Google Analytics

Google Analytics we use to analyze our website traffic, the sources from which visitors came to our website, and basic technical information about devices such as browser type or screen resolution in order to improve the site's functionality and performance. We have Google Analytics set up to anonymize your IP address and respect your selected cookie policy.

CookiesCategoryMore information
_ga Analytical
_ga* Analytical
_gid Analytical

Google Tag Manager

Google Tag Manager we use to run analytics and marketing codes according to selected visitor preferences. Google Tag Manager typically does not use cookies, but in some cases stores the identification of the original source of the visit, which other Google services may use after agreeing to an appropriate cookies policy.

CookiesCategoryMore information
_ga_* Functional

Google Ads

Google Ads is one of our marketing channels that allows us to show ads on Google search and partner services.

CookiesCategoryMore information
_gcl_au Marketing

Google Maps

Google Maps we use to display our business on a map, including your ability to navigate to it.

Google reCaptcha

Google reCaptcha is a security service that protects our forms.

Seznam Sklik

Sklik is one of our marketing channels that allows us to display ads on the Seznam.cz search engine and partner services. To evaluate the results, it uses a tracking pixel, which we have set to respect the set cookie policy.


Facebook is a social network on which our company is active and uses it for advertising. Facebook uses a tracking pixel and sets a cookie with the visitor's identifier.

CookiesCategoryMore information
_fbp Marketing


Leady.cz is a tool for identifying companies visiting our website.

CookiesCategoryMore information
leady_tab_id Marketing LocalStorage
c Marketing Third Party
leady_session_id Marketing


Youtube player we use to display more detailed information of some products.


Packeta/Zásilkovna is a transport service, we use its search engine for the nearest branches for collection.


Mailchimp we use for registration and distribution of newsletters.

Other cookies

Some functions of our website use cookies to store preferences.

CookiesCategoryMore information
cc_cookie Functional Policy cookie settings
PrestaShop-* Functional Site's setting preferences
PHPSESSID Functional Session maintenance

7. Consent

When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. As soon as you click on “Save preferences”, you consent/disagreement to us using the categories of cookies and plug-ins you selected in the pop-up, as described in this Cookie Policy. You can disable the use of cookies via your browser, but please note that our website may no longer work properly.

8. Your rights with respect to personal data

You have the following rights with respect to your personal data:

  • You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained.
  • Right of access: You have the right to access your personal data that is known to us.
  • Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
  • If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
  • Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
  • Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

To exercise these rights, please contact us. Please refer to the contact details at the bottom of this Cookie Policy. If you have a complaint about how we handle your data, we would like to hear from you, but you also have the right to submit a complaint to the supervisory authority (the Data Protection Authority).

9. Enabling/disabling and deleting cookies

You can use your internet browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. Another option is to change the settings of your internet browser so that you receive a message each time a cookie is placed. For more information about these options, please refer to the instructions in the Help section of your browser.

Please note that our website may not work properly if all cookies are disabled. If you choose to delete the cookies in your browser, they will be placed again after your consent when you visit our websites again.

10. Contact details

For questions and/or comments about our Cookie Policy and this statement, please contact us by using the following contact details:

BMRC Group s.r.o.
Hvězdova 1716/2b, 140 00 Prague 4 - Nusle, Czech Republic
ID: 45537011, Tax ID: CZ45537011
File number: C 1592 kept at the Regional Court in Hradec Králové
e-mail: info@ruckl.cz
telephone: +420 720 025 815


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